If you have decided to outsource your link building needs to a guest posting service, there are a few things to discuss. Firstly, find if they understand your industry and have worked in your niche. Secondly, you need to check if they can create quality contents, depending on the needs of your website. Done right, link building can enhance online presence of your brand and can also improve social media influence.
Finally, do discuss the costs. You don’t have to go for a year-long commitment right away, because guest posting service does accept test orders. Check how they generate content and if their efforts are helping your website.